Two pages appear for overlapping queries
A service page and a guide share searches in this illustrative cluster.
Product
Site Clusters: see where your pages overlap in search
Group pages by the queries Google surfaces them for together. Inspect the overlap before deciding whether to improve, create, or rethink content.
See the relationship before changing the pages
Illustrative workflow · sample data
Check the role of each page
The service page explains the offer; the guide may answer preparation questions. Shared queries do not settle whether the pages compete.
Review the recommended move
Use the supporting evidence and stated limits. Some moves lead to an editor or draft; others require you to carry out the change.
Start with the searches your pages appear for
Site Clusters groups pages using observed query overlap. It shows where Google surfaces pages for related searches, which is useful evidence to inspect. Overlap alone does not prove the pages serve the same intent or harm one another.
Choose the move after inspecting the evidence
Review the cluster and its recommendations. Depending on the evidence, a move may be to retitle, rewrite, create, consolidate, differentiate, or prune. Demand screening, confidence, and limits help you judge the recommendation.
A recommendation is not always an executable action
Supported retitle actions can open metadata editing. Rewrite and create actions can seed Blog Studio when the needed page and query context is available. Consolidate, differentiate, and prune remain recommendations; Onça does not execute those changes for you.
Learn how to read these rows in the opportunity queue docs.
Before you connect
What it needs
Your site and synced Search Console data. Build a cluster run and inspect the available evidence; a sparse site may not produce meaningful groups or recommendations. See Sources and signals.
Bring your site. Start with the evidence.
Create an account and connect the sources you need to begin.